Projects
RACV Inverloch Resort Development
RACV Inverloch Resort uplifts member accommodation and regional tourism through strategic operational planning. Maytrix scoped guest experience and delivery, aligning future vision with sustainability for this leading Victorian destination.
Monash Staff Club Redevelopment
A strategic revitalisation transforms Monash University’s ageing Staff Club into a vibrant campus retreat, introducing artisanal café, bar, lounge and meeting rooms that foster community and connection. Maytrix led a comprehensive functional review, defined fit-out requirements and managed a targeted procurement to appoint a specialist operator. The modernised facility anchors social interaction, supports informal collaboration and provides enhanced amenity for staff, researchers and alumni on the Clayton campus.
Image JCB Architects
Location Collingwood VIC
Ipswich Arts & Cultural Strategy & Public Art Governance Framework
Ipswich’s arts strategy guides growth and cultural leadership over two decades. Maytrix co-delivered the defining strategy, distilling community engagement into a shared vision and shaping the strategy and governance framework. The plan integrates creativity into daily life, strengthens wellbeing, and stimulates investment and innovation in the cultural economy.
Email projects@maytrixconsulting.group
Location: Ipswich QLD
State Library Victoria Business Case
State Library Victoria Business Case - Maytrix Consulting Group
The $88.1 million State Library Victoria Vision 2020 Redevelopment repositions Australia’s busiest library as a leading civic, educational and cultural institution. Maytrix shaped the commercial framework and design brief for hospitality and commercial operations for the business case. The redevelopment unites 23 buildings across a city block, expanding public space by 40% and seating by 70%, and establishing new circulation routes to anchor visitor experience and secure the Library’s role as a contemporary platform for learning, culture and innovation. Restoration of Ian Potter Queen’s Hall is the centrepiece of the project. Leveraging retail and hospitality to support long-term sustainability, the business case balanced access, diversified programming and commercial activities to secure funding and position State Library Victoria as a world-class institution, integrating heritage with modern functionality for future generations.
Image: Architectus + Schmidt Hammer Lassen Architects
Location Melbourne VIC
Aboriginal Cultural Centre Project Definition Plan
Perth’s $102M Aboriginal Cultural Centre anchors the Whadjuk Noongar Boodja, translating six seasons into architecture and public space. Developed the commercial blueprint for dining and events to embed employment pathways and sustainable revenue. The operations roadmap aligns cultural heritage and destination tourism for lasting social and economic value.
Zoos Victoria F&B Strategy & Procurement
A procurement strategy and delivery model reframed hospitality and retail operations across Melbourne, Healesville and Werribee campuses. The group-wide catering strategy—underpinned by benchmarking and operational planning—advances Zoos Victoria’s sustainability targets, enhances visitor experience and reinforces its position as a leader in conservation-driven public engagement.
The Round Whitehorse Redevelopment
The Round, a $214 million redevelopment of the Whitehorse Performing Arts Centre, reframes culture as the centre of community engagement and connection. Maytrix scoped and delivered design for comprehensive kitchens, bars, and conferencing facilities, embedding flexibility and scale from early planning. Engaged over multiple stages, Maytrix co-delivered the Business Plan and Governance framework to relauch The Round. The major performing arts and conference venue stands as a cultural beacon for the region, fostering creativity, sustainability and civic pride.
Email: projects@maytrixconsulting.group
Location: Nunawading VIC
Music Market Development
Music Market anchors Collingwood Yards as a $22M hub for Victoria’s live music industry, combining co-working, performance and songwriting spaces with sector leadership. Maytrix delivered the business case and operations plan, establishing governance, programming and membership strategies. The precinct delivers space for 43 residents and 116 events, fostering Melbourne’s creative music community.
Email projects@maytrixconsulting.group
Location: Collingwood VIC
Potter Museum of Art Redevelopment
Relaunched as a campus landmark, Potter Museum’s engagement, retail and F&B strategy integrated interdisciplinary learning, gallery, café and events to drive participation across university and public audiences.
Taronga Zoo Wildlife Retreat Development
Taronga Wildlife Retreat blends eco-tourism and wildlife immersion with luxury hospitality. Scoped food and beverage strategy and guest experience requirements for restaurant, lounge and rooms. The model integrates conservation, education and guest engagement, enhancing Taronga’s profile and mission delivery.
Taronga Zoo Hospitality Hospitality & Supply Procurement
A comprehensive review of catering operations and benchmarking informed the development of strategies vital to enhancing visitor engagement and conservation storytelling. Procurement frameworks secured operators aligned with Taronga’s mission, while planning linked hospitality to wildlife precincts and events, reinforcing conservation leadership.
Perth Zoo Cafe & Function Centre Precinct Business Case & Design
Perth Zoo’s $231M master plan includes a new café and event precinct around its heritage carousel. Maytrix delivered the commercial strategy, informing the master plan and business case, comprehensive design brief and procurement framework aligned to education and sustainability goals. The strategy supports tourism growth and conservation impact through improved visitor experience.
Image Hassell WA
Email projects@maytrixconsulting.group
Location: Perth WA
Fed Square Cloud Canopy Development
Maytrix defined the brief and led design engagement for the Cloud Canopy at Fed Square, Melbourne’s civic heart. Suspended at the apex, this innovative installation extends engagement and enables year-round use, opening new possibilities for programming, public participation, and hospitality integration. The Canopy’s lightweight hexagonal form provides shade, weather protection, and a striking visual identity. Maytrix worked with tenants and stakeholders to realise this dynamic public room, transforming the eastern edge into a vibrant civic node and reinforcing Fed Square’s role as a global cultural destination.
- Email: projects@maytrixconsulting.group
- Location: Melbourne VIC
Bunjil Place Cultural Precinct Business Plan
A 10-year business plan supports Bunjil Place in becoming the civic and cultural heart of Melbourne’s south-east, uniting gallery, library and performing arts venues under a shared strategic vision. Maytrix led the delivery of the Bunjil Place vision and business plan to reframe operations across multiple culture;, commercial and civic functions. The comprehensive Business Plan identified opportunities for income diversification, service efficiencies and programming to drive regional vibrancy and tourism.
Location: Narre Warren VIC
Toitu Otago Settlers Museum & Dunedin Chinese Garden Commercial Strategy
A dual-site heritage destination strengthens engagement and revenue through commercial planning. Led benchmarking, stakeholder workshops and operational analysis across programming, retail and cruise visitation. The strategy supports sustainable growth and aligns opportunities across Council-managed sites to build cultural, civic and economic return.
Australian Gardens Visitor Precinct - Cranbourne Botanic Gardens
A visionary transformation of a former quarry into a bold botanic landscape reimagines the visitor experience. Scoped and planned hospitality, education and event infrastructure across both stages of the Australian Garden, aligning with conservation goals and enhancing community connection, educational outcomes and operational sustainability.
Location: Cranbourne VIC
New Eurobodalla Regional Hospital
The $330M New Eurobodalla Regional Hospital delivers a significantly expanded Level 4 health facility for the region. Maytrix delivered a comprehensive Retail Strategy and Functional Design Brief, scoping opportunities to foster engagement, collaboration, and community wellbeing. The strategy addresses regional needs including back-of-house logistics, sustainable operations, and access to quality retail services. The hospital is a pilot project under the ‘Connecting with Country’ initiative, ensuring a culturally inclusive environment. The project supports patient-centred care, community health, and ongoing innovation in regional healthcare delivery.
Image: Health NSW, Architectus Conrad Gargett
Location: Eurobodalla NSW