A strategic retendering of MCG hospitality services transforms touchpoints across Australia’s premier sporting venue. Shaped the procurement strategy and led the competitive process that secured Delaware North under a seven-year partnership, embedding KPIs, revenue models and reinvestment frameworks to sustain world-class service across all events.

Maytrix shaped the project’s commercial and design direction, embedding operational frameworks and managing operator procurement to realise comprehensive café and hospitality facilities at the $40M CitiPower Centre at Junction Oval. This integrated approach underpinned the establishment of Victoria’s elite cricket headquarters, ensuring that commercial, operational, and design objectives were aligned from the outset.

Image: Cox Architecture

Email: projects@maytrixconsulting.group

Location: St Kilda VIC

Home to multiple leading clubs, the $6M Ernie Cropley Pavilion upgrade harnesses Maytrix’s strategy, design brief and procurement to balance stakeholder, community and MU Sport priorities for long-term sustainable operations.

Email: projects@maytrixconsulting.group

Location: Parkville VIC

The $31M Moorabbin Reserve redevelopment renews RSEA Park as a premier AFL, VFL and community precinct. Scoped hospitality planning and activation strategies across event, spectator and function areas. The strategy embeds wellbeing and strengthens long-term community use and sustainable operations.

Email: projects@maytrixconsulting.group 

Location: Moorabin NSW