HOTA Gallery Development

 

HOTA Gallery Commercialisation Strategy

Client
Gold Coast City Council

Location
Gold Coast QLD

Architect
ARM Architecture + Topotek1

Project Budget
$60.5 Million

Traditional Custodians
Yugambeh

HOTA – Home of the Arts – transforms ageing civic infrastructure into a dynamic arts and recreation precinct for Australia’s fastest-growing city. It establishes a vibrant, activated world-class cultural precinct that elevates cultural identity, fosters community engagement, and delivers economic and tourism growth.

Maytrix delivered the comprehensive HOTA Commercialisation Strategy – an inception project for HOTA – prior to funding Stage 1, which defines strategic, cultural and commercial priorities for the staged realisation of the precinct. The HOTA Commercialisation Strategy frames the project inception, scoping priorities for the staged realisation of the precinct and aiming to balance strategic priorities and commercial outcomes for the transformative development, including the initial phases of the multi-stage development such as the HOTA Outdoor Stage and HOTA Gallery.

HOTA transforms the site of the former Gold Coast civic offices into a vibrant cultural precinct and expansive arts, cultural, and lifestyle destination. It addresses a gap in the Gold Coast’s cultural infrastructure and positions the Gold Coast as a leader in Australia’s cultural economy. It diversifies the visitor economy, fosters creative industry growth, and supports economic development. The precinct achieves this by integrating visual and performing arts, outdoor event spaces, and creative industries into a cohesive civic and cultural experience.

HOTA aligns with city and regional plans to diversify the visitor economy, foster creative industry growth, and support economic development. The precinct accomplishes this by blending visual and performing arts, outdoor event spaces, and creative industries into a unified civic and cultural experience.

The HOTA Gallery will be a cultural beacon for the Gold Coast, attracting world-class exhibitions and creating new opportunities for our community.
— Tom Tate, Mayor, City of Gold Coast.

The HOTA Gallery is the third realised stage of HOTA and is home to the City of Gold Coast’s extensive collection of art and cultural artefacts. The vertical gallery is a $60.5 million investment in cultural infrastructure. One of Australia’s largest regional galleries, the HOTA Gallery unlocks access to a significant collection, which includes a representative body of work by Indigenous Australians. Almost half of the 40,000 works in the collection are produced by women.

The HOTA precinct establishes a cultural destination and civic heart for Australia’s sixth-largest city and the most populous non-capital city in the country. The HOTA Gallery stands at the epicentre of HOTA – defining regional identity, transforming audience and cultural engagement, and delivering sustained economic benefit.

The $60.5M HOTA Gallery reinforces HOTA as a top arts and creative precinct. Maytrix scoped dining, event venues and operational frameworks, shaping the gallery’s public face and supporting regional visitation and activation.

HOTA Gallery
Image - ARM Architecture

The $60.5M HOTA Gallery reinforces HOTA as a top arts and creative precinct. Maytrix scoped dining, event venues and operational frameworks, shaping the gallery’s public face and supporting regional visitation and activation.

HOTA Gallery
Image - ARM Architecture

The $60.5M HOTA Gallery reinforces HOTA as a top arts and creative precinct. Maytrix scoped dining, event venues and operational frameworks, shaping the gallery’s public face and supporting regional visitation and activation.

HOTA Gallery
Image - ARM Architecture

This is a beautiful, durable and functional design, offering a breathtaking rooftop experience, which will ensure the gallery becomes a cultural beacon.
— Tom Tate, Mayor, City of Gold Coast

HOTA’s evolution as the city’s central hub for artistic and cultural activity is guided by the 2013 masterplan, developed by ARM Architecture and Topotek1. The HOTA precinct continues to be realised in stages.

Gold Coast Council embraced the distinctive Voronoi motif, applied in bold primary colours to the shell of the HOTA Outdoor Stage and at a gigantic scale to the HOTA Gallery façade. The motif is a defining element of the landscape design and a unifying visual theme across the precinct.

A Voronoi diagram is a network of cells that occurs naturally in many plants and animals – even in honeycombs and bubbles.

Hospitality Features
• Flexible exhibition and event spaces
• Casual fine dining
• Exhibitionist Bar - Rooftop 360’’ views to Gold Coast skyline & Nerang River
Awards
• 2022 Australian Institute of Architects QLD State Award (Public Architecture)
• 2022 Australian Interior Design Award (Public Design)

Features

• Exhibition Galleries - 2,000sqm + 1,000sqm AAA - rated
• Permanent Collection Galleries - 3 x 300m²
• Children’s Gallery
• Artist Workshop/Studio
• Storage on show - 1,000m² Collection storage, workspace & crate storage

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