Projects
Science Gallery Melbourne
At the gateway to Melbourne Connect, the University of Melbourne’s innovation precinct, the $110 million Science Gallery Melbourne features over 3,500 sqm of immersive exhibition and learning spaces. Cultivates STEM engagement through creating a dynamic innovation ecosystem designed to foster collaboration and knowledge exchange. that supports both cultural and commercial programming, it activates the university precinct.
Supporting the University’s broader innovation ecosystem, Science Gallery Melbourne bridges scientific research and public engagement, offering contemporary STEM education through interdisciplinary programs and creating pathways for young people into STEM careers and higher education.
Maytrix informed planning and delivered design documentation and procurement for the cafés, as well as multiple meeting, event, and function spaces across Science Gallery Melbourne and the Melbourne Connect Innovation Precinct. These spaces were designed for flexibility in both scale and operational model, enabling commercial operations to evolve alongside the gallery and precinct. Hospitality was embedded from the outset to activate the precinct, encourage collaboration, and deliver sustainable outcomes.
Location: The University of Melbourne, Parkville, VIC, 3010 Australia
Springvale Library Community Hub Redevelopment
A civic hub integrates library, council, cultural and hospitality services in one of Australia’s most diverse suburbs. Co-delivered the Business and Operations Plan to launch this multi-faceted community hub in the heart of a culturally rich population. The plan synchronises programming, retail and event functions, supporting efficient staffing, seamless service and vibrant cultural activation.
HOTA Commercial Development Strategy
The HOTA precinct redefines the Gold Coast’s cultural landscape, transforming former civic offices into a leading arts and lifestyle destination. Maytrix delivered the comprehensive HOTA Commercialisation Strategy, defining strategic, cultural, and commercial priorities for the precinct’s staged development. This strategy underpinned the realisation of the $60.5M HOTA Gallery and set the framework for integrating creative industries, event capacity, and hospitality. The project advances regional identity, economic development, and cultural engagement, positioning the Gold Coast as a leader in Australia’s cultural economy.
Email: projects@maytrixconsulting.group
Location: Gold Coast QLD
HOTA Gallery Development
The HOTA precinct redefines the Gold Coast’s cultural landscape, transforming former civic offices into a leading arts and lifestyle destination. Maytrix delivered the comprehensive HOTA Commercialisation Strategy, early planning and scoping for the $60.5 million HOTA Gallery for retail, dining, bar, function and events integration.
HOTA Gallery rises as a defining element of the Gold Coast’s cultural precinct – HOTA, Home of the Arts. Its is the third realised stage of HOTA and is home to the City of Gold Coast’s extensive collection of art and cultural artefacts.
HOTA advances regional identity, economic development, and cultural engagement, positioning the Gold Coast as a leader in Australia’s cultural economy.
Image: ARM Architecture
Email: projects@maytrixconsulting.group
Location: Gold Coast QLD
WAMA - National Centre for Environmental Art Development
A $12M cultural investment on 16 hectares at Gariwerd integrates art, nature and sustainability. Delivered the hospitality strategy, operational plan, FF&E schedule and costed fit out, embedding local sourcing and flexible use. The framework launches WAMA as a National Centre for Environmental Art and a benchmark for cultural tourism and environmental engagement.
Location: Halls Gap VIC
Perth Cultural Development Plan
Perth’s 10-year plan embeds arts and creativity in urban life and identity. Shaped goals and investment pathways to support industries and revitalisation. The strategy positions culture as a driver for wellbeing, tourism and the economy, sustaining inclusive growth for future generations.
Email: projects@maytrixconsulting.group
Location: Perth WA
Dandenong New Art Development
Dandenong New Art is a transformative cultural initiative and a cornerstone of Greater Dandenong’s multicultural arts ecosystem. Located in the heart of Australia’s most culturally diverse community, DNA operates as a dynamic gallery and creative hub. Maytrix delivered a robust business and operations plan and governance framework, integrating commercial activity with program strategy to ensure sustainable operations. The $12 million development features café and retail opportunities, community, creative and workshop spaces, and public art. DNA strengthens the cultural precinct by building participation and establishing Dandenong’s profile as a destination for contemporary art and creative engagement.
Rippon Lea Estate Commercial Strategy
Rippon Lea Estate balances heritage with enhanced visitor services. Developed the food and beverage strategy and led procurement planning to activate gardens, mansion and event spaces. The strategy protects heritage value while enabling sustainable operations and improved visitor experiences in this cultural destination.
Email: projects@maytrixconsulting.group
Location: Elsternwick VIC
National Vietnam Veterans Museum Business Case
The $35M redevelopment delivers a purpose-built home for the Vietnam Veterans Museum in Newhaven. Scoped commercial opportunities integrated with flexible design and programming. The project improves access, exhibition capacity and operational sustainability, with $10M early funding secured to support this nationally significant cultural project.
Email: projects@maytrixconsulting.group
Location: Newhaven VIC
Heritage Conservation Management Plan Process Review
A statewide review of NSW heritage practices improves stewardship and policy clarity. Supported implementation design and led stakeholder workshops to test recommendations. The endorsed review enables better governance, transparency and digital tools to deliver a cost-effective and sustainable heritage framework.
Email: projects@maytrixconsulting.group
Location: Sydney NSW
Hyphen Gallery Library Redevelopment
Maytrix delivered a comprehensive Commercial and Operations Plan to guide the relaunch of the $12.7M Hyphen Wodonga Gallery Library. This supported the creation of a dynamic, accessible arts and cultural precinct in Wodonga. The strategy integrated gallery and library functions, improved operational and cost efficiencies, and identified new revenue streams and funding opportunities. Maytrix established a sustainable operating framework and future-proofed the model for growth and community engagement. Hyphen now offers flexible programming, public art, digital infrastructure, and educational and cultural experiences for all ages, strengthening Wodonga’s civic and cultural presence.
Location: Wodonga VIC
Broadmeadows Town Hall Redevelopment
The $25M redevelopment reinstated Broadmeadows Town Hall as a landmark civic and cultural venue. Maytrix delivered commercial strategy, operational planning, concept and design documentation for hospitality infrastructure, enabling sustainable operations, venue hire, flexible programming and multi-space activation across a multi-level civic facility.
Email projects@maytrixconsulting.group
Location: Broadmeadows VIC
Rockhampton Art Museum Business Case
The $36.5M Rockhampton Museum of Art anchors a new cultural precinct linking heritage laneways and expanding gallery functions. Maytrix led the feasibility, business case and informed design, enabling significant new exhibition, education and storage spaces that support regional economic growth.
Email projects@maytrixconsulting.group
Location: Rockhampton QLD
Ipswich Arts & Cultural Strategy & Public Art Governance Framework
Ipswich’s arts strategy guides growth and cultural leadership over two decades. Maytrix co-delivered the defining strategy, distilling community engagement into a shared vision and shaping the strategy and governance framework. The plan integrates creativity into daily life, strengthens wellbeing, and stimulates investment and innovation in the cultural economy.
Email projects@maytrixconsulting.group
Location: Ipswich QLD
State Library Victoria Business Case
State Library Victoria Business Case - Maytrix Consulting Group
The $88.1 million State Library Victoria Vision 2020 Redevelopment repositions Australia’s busiest library as a leading civic, educational and cultural institution. Maytrix shaped the commercial framework and design brief for hospitality and commercial operations for the business case. The redevelopment unites 23 buildings across a city block, expanding public space by 40% and seating by 70%, and establishing new circulation routes to anchor visitor experience and secure the Library’s role as a contemporary platform for learning, culture and innovation. Restoration of Ian Potter Queen’s Hall is the centrepiece of the project. Leveraging retail and hospitality to support long-term sustainability, the business case balanced access, diversified programming and commercial activities to secure funding and position State Library Victoria as a world-class institution, integrating heritage with modern functionality for future generations.
Image: Architectus + Schmidt Hammer Lassen Architects
Location Melbourne VIC
The Round Whitehorse Redevelopment
The Round, a $214 million redevelopment of the Whitehorse Performing Arts Centre, reframes culture as the centre of community engagement and connection. Maytrix scoped and delivered design for comprehensive kitchens, bars, and conferencing facilities, embedding flexibility and scale from early planning. Engaged over multiple stages, Maytrix co-delivered the Business Plan and Governance framework to relauch The Round. The major performing arts and conference venue stands as a cultural beacon for the region, fostering creativity, sustainability and civic pride.
Email: projects@maytrixconsulting.group
Location: Nunawading VIC
Music Market Development
Music Market anchors Collingwood Yards as a $22M hub for Victoria’s live music industry, combining co-working, performance and songwriting spaces with sector leadership. Maytrix delivered the business case and operations plan, establishing governance, programming and membership strategies. The precinct delivers space for 43 residents and 116 events, fostering Melbourne’s creative music community.
Email projects@maytrixconsulting.group
Location: Collingwood VIC
Fed Square Cloud Canopy Development
Maytrix defined the brief and led design engagement for the Cloud Canopy at Fed Square, Melbourne’s civic heart. Suspended at the apex, this innovative installation extends engagement and enables year-round use, opening new possibilities for programming, public participation, and hospitality integration. The Canopy’s lightweight hexagonal form provides shade, weather protection, and a striking visual identity. Maytrix worked with tenants and stakeholders to realise this dynamic public room, transforming the eastern edge into a vibrant civic node and reinforcing Fed Square’s role as a global cultural destination.
- Email: projects@maytrixconsulting.group
- Location: Melbourne VIC
Bunjil Place Cultural Precinct Business Plan
A 10-year business plan supports Bunjil Place in becoming the civic and cultural heart of Melbourne’s south-east, uniting gallery, library and performing arts venues under a shared strategic vision. Maytrix led the delivery of the Bunjil Place vision and business plan to reframe operations across multiple culture;, commercial and civic functions. The comprehensive Business Plan identified opportunities for income diversification, service efficiencies and programming to drive regional vibrancy and tourism.
Location: Narre Warren VIC